CONNECT RAW MATERIAL TECHNOLOGY
WITH BUSINESS

Exploring scientific innovations, make them visible & understandable and connect with the current and new developing industry.

ACCELERATE CIRCULAR & BIOBASED ECONOMY

Using waste-streams as feedstock. But how? Developing creative applications by building partnerships. Learning by doing: experiment!

SOLVE PLANET & PEOPLE NEEDS
BY SYSTEM THINKING

Redesigning systems requires new needs and solutions from different perspectives. An holistic approach by transdisciplinary thinking.

Vision

RECOVERY, GROWTH & RENEWAL OF SYSTEMS IN WHICH WE FOCUS ON PEOPLE & PLANET

The future of sustainability lies in regeneration; restoring ecosystems, rebalancing our climate, and building economies that thrive, while allowing people and the planet to thrive, too.

MY PURPOSE OF INNOVATION IS REGENERATION

Activities

Technology visualization

Regeneration design assists scientists and companies with clarifying their technology, innovation or idea by design, visualization, storytelling and storydoing so the innovation will faster find its way to the market. Making science visible & understandable.

Value chain movement

The ‘breakthrough innovations’ are often founded at the front- and backside in the chain, but how do you create demand? Overview & communication are necessary: develop value chains and try to trigger the requesting parties.

Application development

1. Science (bio)based innovations need translation into applications.
2. In a circular- & biobased economy we should find new waste destinations.
What if we combine this? Seeing the possibilities & design creative solutions.

Work

THINK BIG. ACT SMALL.

I believe that storydoing will give more impact than only storytelling. Experiment with ‘how’ you can design, build or change a product, service, process, system or organization to meet the future human & planet needs.

IMAGING. CONNECT. CREATE.

PORTFOLIO

Sustainable Development Goals

First degree goals

Innovative new ways to repurpose old local materials.

Reduce waste which we approach as feedstock.

Climate change is a global challenge that affects everyone.

Revitalize global partnership for sustainable development.

Second degree goals

Tools

Regeneration is my purpose, but how do we get there? These tools can help for long-term innovation or complex problems which requires system-thinking.

Regenerative design

Designing products, services, systems and processes which lead to ecological and social recovery and keep the systems healthy.

Transdisciplinary thinking

The interaction of disciplines, sectors and systems. Placing the needs in a total-system with a social & societal purpose.

Frame creation

Solve the needs and complex problems by finding new frames or perspectives.
Zoom in and out, continiously.

Storytelling & storydoing

From head to heart by telling & visualizing your story and show what you are doing.
Inspire others!

About

KLASKE POSTMA

A dedicated and enthusiastic Innovation Designer.
Practice-oriented & learning by doing.

After my Bachelor’s degree in Industrial Product Design, I started to work as Product Developer. In my career I have developed a wide range of consumer products and innovations.
In 2018, I founded Regeneration design: the link between science/technology, customers and consumers/society.

Besides a passionate innovator, I am a mother, runner, go-getter, knowledge sponge, trendspotter and above all a fresh-thinker.

Clients

Partners & Networks

For sustainable & regenerative innovation, partnerships & networks are becoming more important. A selection of organizations in which Regeneration design is involved.